In its February earnings call, The Trade Desk set an ambitious goal to get all its advertiser clients onto a...
Woes
News orgs are still struggling to monetize with ads, if News Corp’s earnings report on Wednesday is any indication. The...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Variation On A Theme Google launched a new...
Getting consumers' attention is about to get easier. Supply-side platform (SSP) PubMatic and attention vendor Playground xyz have struck a...
CANNES, France -- It was meant to be an inspirational seminar about how Anheuser-Busch InBev, the only company Cannes Lions...
Online grocery store Supie is taking on the supermarket industry heavy weights, and turning heads, with its first campaign via...
Connected TV advertisers know their ads are going to the big screen on the wall, but don’t know much else...
Big Tech’s ad revenue slump doesn’t seem to be coming to an end anytime soon. Meta reported $ 27.2 billion...
It's not always easy to know when and how legal representation might be helpful in every day life. TV and...
Despite macroeconomic factors that are throttling the U.S. television industry, Roku grew to 61.3 million active accounts in the first...