Google's ad-tech business has been accused of squelching rivals, siphoning money from publishers and tying the hands of advertisers, spurring...
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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Let’s See, LG Smart TV manufacturer LG is on...
Just in time for Thanksgiving, drink maker Cann has created its own version of a turducken with its latest advertising....
The National Retail Federation (NRF) projects holiday sales in the U.S. will increase 8.5% to 10.5% to as much as...
Longtime Facebook executive Nicola Mendelsohn will permanently fill Carolyn Everson’s shoes (so to speak). Everson, who served as VP of...
Instead of featuring one or two headliners as usual, the Pepsi Super Bowl 56 Halftime Show will split the spotlight...
"The Sell Sider" is a column written by the sell side of the digital media community. Today's column is written...
More and more ecommerce sales are preceded by paid product listings. The advance of ecommerce advertising in the past year...
Brands have a long history of distinguishing themselves by taking direct aim at their competitors. Sometimes the poke is subtle,...
"On TV and Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written...