Beauty brand Tula Skincare is continuing to capitalize on its influencer marketing strategy in 2021 after generating $ 56 million...
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AUCKLAND, Today: The Comms Council has this morning advised it intends to extend the 2021 Media Agency of the Year...
AUCKLAND, Today: The newspaper sector is talking up new research that shows Kiwis’ thirst for news is undiminished, one year...
While Google is busy dismantling how the open web functions, the ad industry is busy trying to re-architect it. The...
While the net sales of nonessential retailers suffered during the pandemic, arts and crafts banner Michaels Stores saw double-digit growth...
A year after launch, New Zealand business news service BusinessDesk has announced three senior appointments and a raft of site...
Special Group has been named Campaign Brief’s ‘New Zealand Agency of the Year’ – the first time a New Zealand...
Brands unwittingly spent a minimum of $ 235 million in advertising on sites linked to disinformation in 2019, according to...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Despite video streaming giant Roku’s record year, Scott Rosenberg,...
While many of its linear counterparts are still staggering from the impact of Covid-19, Roku continues to thrive. The platform...