The onset of the digital media recession, if not the global economic recession, has struck Google. But Google’s doing just...
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Every brand is focused on moving mouses away from that dreaded black box: the rectangular "Skip Ad" option at the...
Xfinity partnered with G4 and World Wrestling Entertainment on Arena, a new monthly series for television, Twitch and YouTube. G4...
The platforms taketh away – but sometimes regulators can giveth back. Google is seriously flirting with the idea of reopening YouTube...
Digital advertising is poised to grow despite a looming economic slowdown, according to midyear advertising forecasts from Zenith and GroupM....
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Google’s $ 18 Billion Offer Almost exactly one...
Here’s a stat to make your eyes bug out: YouTube personality MrBeast’s channel on YouTube has more subscribers than the...
Children’s toys are simple. But advertising them? Not so simple. WowWee is a large-scale, family-owned children’s toy manufacturer with clients...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Disconnecticut Connecticut has become the fifth state to pass...
How can marketers establish working creative relationships in ways that feel authentic to both brands and diverse collaborators? Experts from...