Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. No Reservations Donald Trump’s reelection campaign spent big money...
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#TFW you know tons of people are engaging with your video content on social media, but you have no way...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. DAR She Blows Nielsen’s Digital Ad Ratings and Total Ad Ratings...
The Global Alliance for Responsible Media revealed early Wednesday morning that Facebook, Twitter and YouTube agreed to adopt a common...
YouTube’s quest to siphon TV budgets took another couple of steps Wednesday, when the video platform unveiled “advanced contextual targeting”...
The original video-sharing site finally jumped on the latest video-sharing trend with Monday's introduction of YouTube Shorts, which lets people...
YouTube is taking non-click conversion metrics to the next level with plans to make engaged-view conversions available by the end...
YouTube said the second quarter of 2020 marked the most videos it ever removed in a single quarter for violations...
Integral Ad Science and Channel Factory, a brand suitability and ad performance platform for YouTube, released a joint product on...
After a nearly three-month-long standoff, video analytics and brand safety measurement company OpenSlate said on Tuesday that it's back in...