March 28, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Q2: Twitter Continues To Thirst For DR Dollars With Mixed Results

The direct response advertising that’s proven itself to be a resilient mainstay for other platforms during COVID-19 remains elusive for Twitter. But that’s not for a lack of trying. Twitter completed the long-promised rebuild of its ad server in the second quarter and is making progress on accelerating its performance ads road map, CEO JackContinue reading »

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