Facebook’s strategy for dealing with the changes coming in iOS 14 is to simply stop collecting the IDFA. But there’s nothing simple about it. Facebook’s ad partners have a lot of steps they have to take to prepare themselves for Apple’s update if they still want to run app install campaigns through Facebook. On Wednesday,… Continue reading »
The post What Facebook’s IOS 14 Prep Plan Actually Means For Developers appeared first on AdExchanger.
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