May 1, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Facebook Will Continue Collecting The IDFA Following Apple’s Delay Announcement

In light of Apple’s decision to delay enforcement of its opt-in feature in iOS 14, Facebook will keep on collecting the IDFA – for now at least. Facebook had planned to stop gathering the IDFA for iOS 14 devices across its own apps and via third-party apps through the Audience Network. But “given Apple’s delayed implementationContinue reading »

The post Facebook Will Continue Collecting The IDFA Following Apple’s Delay Announcement appeared first on AdExchanger.


AdExchanger