The Funnel Of Trust Is The Best Path To Media Monetization

“The Sell Sider” is a column written for the sell side of the digital media community. Today’s column is written by Alessandro De Zanche, an audience and data strategy consultant. Digital advertising is becoming subtly and silently polarized. Not in the angry, conflicted way currently witnessed in politics, but a bifurcation in the road ahead is… Continue reading »

The post The Funnel Of Trust Is The Best Path To Media Monetization appeared first on AdExchanger.

AdExchanger