Bringing online buying practices to OTT isn’t as simple as plugging in a buying platform and revving it up. If a display ad doesn’t load or an online video buffers on a browser, it’s annoying. If an ad on the big glass doesn’t show properly, it breaks the user experience. NBCU knows these quality control… Continue reading »
The post NBCU And Innovid Collaborate On Ad Quality Controls For Peacock appeared first on AdExchanger.
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