December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

AdProfs Founder: ‘Apple and Google Broke the Ecosystem’ of Programmatic Advertising

After a tumultuous year for the ad-tech world, we’re taking a look at what happened and how it’ll affect the industry in 2021 with the help of influential ad-tech consultant Ratko Vidakovic. The founder of AdProfs, which provides education and training for marketers on programmatic advertising, sat down with Adweek to critique the crucial developments…
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