LG Grabs A Majority Stake In TV Data Provider Alphonso

Vizio and Samsung, watch out, because LG, the second-largest TV manufacturer in the world, is breaking itself off a little piece of ad tech. On Tuesday, the South Korean electronics company announced an $ 80 million investment – and a controlling stake – in TV data provider Alphonso. This is the first time Alphonso has taken… Continue reading »

The post LG Grabs A Majority Stake In TV Data Provider Alphonso appeared first on AdExchanger.

AdExchanger