Google Ad Manager remains on the top perch across almost every category in the latest Advertiser Perceptions report. Though the pandemic transformed the buy side of the advertising business, giving Amazon Publisher Services a huge boost, the sell side saw more of the same. Publishers leaned into the partners they already used and were comfortable… Continue reading »
The post Google Ad Manager Maintains Lead In Latest Advertiser Perceptions SSP Report appeared first on AdExchanger.
More Stories
Commerce Can No Longer Be Where Creative Goes to Die
Is This TikTok Ban, Like, Happening?; DTC Darlings Lose Their Retail Darling
Owen Wilson Does His Best Steve Jobs Impression for a Beauty Startup Ad