April 19, 2024

Programmatic

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Facebook Could Take A Multibillion Revenue Hit From Apple’s IDFA Changes

Here’s something for an investor to bring up on Facebook’s next earnings call on Wednesday: Apple’s upcoming IDFA changes could have a significant impact on Facebook’s revenue – as much as 7% of total revenue in Q2. That’s according to Eric Seufert, a mobile consultant and investor and editor of Mobile Dev Memo. Doing a little back-of-the-napkinContinue reading »

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