March 29, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Delta’s Tim Mapes Is Optimistic About a Rapid Recovery for Airlines

Tim Mapes is a big believer pent-up demand. As the chief marketing and communications officer of Delta Air Lines, he is optimistic about a rapid recovery once the pandemic ebbs and concerns about air travel lift. “There’s a great concept called ‘revenge spending.’ Americans, by their nature, are optimists–[they] look forward and plan, and we’ve…
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