IPG had a bad year. Tech clients slashed their ad spend, which hurt IPG’s bottom line. Its digital agencies underperformed....
Recovery
BALI, Thursday: Asia Pacific has the world’s largest young population, a bigger GDP than either the US or Europe and...
When it comes to traditional TV advertising, there is no linear path to recovery. In its latest U.S. ad forecast...
Warner Bros. Discovery lost 1.8 million global streaming subscribers this quarter, but streaming ad revenue is up 25% YOY, thanks...
Publisher CafeMedia, which runs sales for titles like MacRumors and Stereogum, has managed to recoup millions of dollars in previously...
SYDNEY, Today: NZ’s advertising market has continued its recovery from the Covid pandemic by reporting a record level of July...
AUCKLAND, Today: Significant audiences for live-event television, continued rapid growth of OnDemand, and improved market conditions have contributed to a...
New Zealand’s media Agency market in June has recorded the highest monthly ad spend total ever seen in the first...
Travel marketing budgets were among the first to crash when COVID-19 reared its head. A Skift survey of 756 companies...
Within a year, Publicis Groupe's financial performance has not only recovered from the pandemic but has overtaken its first-half performance...