December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Profiles in Black Creativity: John deGraft-Johnson’s Touching Amazon Prime Ad

Throughout Black History Month, we’re partnering with agency owner Derek Walker on a series that highlights the ideas, perspectives and successes of Black advertising professionals. Today we’re featuring John deGraft-Johnson, a strategy director at Anomaly, and a commercial he worked on in 2016 while at creative agency Joint London. Created for Amazon Prime, the holiday…
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