The always volatile digital advertising market seems to be on an upswing as large publishers are seeing dollars return after a dreadful 2020. But with sweeping changes to ad targeting only months away, publisher and marketers’ direct sales conversations have added urgency. The beginning of the pandemic saw massive drops in ad revenue as cautious…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
A Bon Viant; The End Of Indie Middleware
How Burger King Drank Wendy’s Milk Shake
For Advertisers, Hydration Breaks Were the Star of the World Cup