June 20, 2021

Programmatic

In a world where nearly everyone is always online, there is no offline.

Netflix Pushes Into Ecommerce With Online Shop Selling Show-Specific Collections

Netflix, which has focused its efforts on selling DVD rentals and on-demand video subscriptions for more than 20 years, is officially getting into the ecommerce game. Today, the streaming service is debuting Netflix.shop, an ecommerce store offering apparel, jewelry and collectibles to fans of its original series. Items available the first day include hoodies, tees,…
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