We’re entering the end-game for third-party cookies, but an unlikely group could intervene to keep them alive: regulators. Last Friday, Google agreed to let UK watchdog group Competition and Markets Authority (CMA) approve its decision to remove third-party cookies. The move is unusual, reports senior editor Allison Schiff, because it’s an example of regulators guiding… Continue reading »
The post The Big Story: Could Regulators Keep Third-Party Cookies Alive? appeared first on AdExchanger.
More Stories
Dentsu Aotearoa celebrates HRNZ Award wins
Tens of Thousands In Ad Revenue Lost in Google Ads’ Weekend Outage
McDonald’s NZ launches That’s how we Macca’s campaign celebrating Kiwi connections