AdExchanger’s 2021 Identity Special Report takes the pulse of leading digital marketing executives on identity, privacy and the end of third-party cookies. Here’s a snippet: The digital marketing industry is experiencing a period of transformational change. Third-party cookies, already blocked by default on Safari and Firefox, are being phased out by Chrome, the world’s most… Continue reading »
The post AdExchanger Research: The Ad Industry Grapples With Angst – And Feels Some Hope – As The Privacy And Identity Landscape Shifts Underfoot appeared first on AdExchanger.
