August 4, 2021

Programmatic

In a world where nearly everyone is always online, there is no offline.

The ID Wars Have Trained Ad Buyers To Expect Deception. There’s Another Way

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is by Nate Woodman, founder of independent consulting firm Proof.   For anyone poring over articles in AdExchanger, the news cycle around identity attracts outsized attention and share of mind. One could beContinue reading »

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