Before a campaign goes live, Whtwrks’ incoming president Tamara Zachery and her teammates do a “gut check,” allowing people to be honest and share thoughts and concerns they have with the look and feel of creative–even if it’s uncomfortable. Although the agency hasn’t had any internal diversity issues in the time that Zachery has been…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Sarah Catran takes over as Head of Digital Audio at NZME
NBCU Ad Sales Chief Ready for ‘Traditional’ Upfront, Explains BravoCon Delay
Business Insider Embraces Emotional Analysis To Boost Contextual Targeting