The past year may have seemed like 2020 redux. But in programmatic media, 2021 has brought a world of change. Ad tech and mobile marketing companies flooded the stock exchange, and already-public companies, including Magnite, Digital Turbine and Media and Games Invest (MGI), which owns the ad tech business Verve Group, have become active consolidators.… Continue reading »
The post How M&A Waves Reshaped Programmatic Media In 2021 appeared first on AdExchanger.
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