December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Amazon Breaks Out Advertising Services (At Last) – On A $31 Billion Run Rate

Advertising has finally made it. Out of the Amazon “Other” category, that is. And it was about time, considering Amazon’s ad business earned $ 31.2 billion in 2021, the company reported during its quarterly earnings call on Thursday. Amazon’s Advertising Services – which includes media sales and the services and ad tech that surrounds campaigns –Continue reading »

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