The Trade Desk earned $ 1.2 billion in 2021, a 43% jump from 2020 and the first time the company cleared one billion dollars in revenue in a calendar year. That $ 1.2 billion was earned on $ 6.2 billion in total platform spend – placing The Trade Desk’s take rate a tad shy of 20%. The Trade… Continue reading »
The post The Trade Desk Hits A Billion-Dollar Run Rate And Explains Why It Ditched Google Open Bidding appeared first on AdExchanger.
More Stories
Jai Kibe Joins Chobani as CMO
5 Takeaways for the Last Weekend of Political Ads
Resume Rewind: How C2 Montréal CEO Anick Beaulieu Got Hooked on Global Commerce