May 21, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Nordstrom Media Network Is Here to Target 32 Million Luxury Shoppers

After generating $ 40 million in ad revenue from “hundreds of brand partners” in a Q4 2021 pilot, Nordstrom is the latest to join the retail media network party with the official launch of the Nordstrom Media Network. According to the luxury retailer, the program enables brands to share their stories and advertise on digital platforms…
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