May 8, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

The FTC’s New Take On Health “Data Breaches” Means Advertisers Could Be Guilty Of Breaches And Not Even Know It

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by David LeDuc, VP for public policy at the Network Advertising Initiative. In January, the Federal Trade Commission (FTC) updated its guidance pertaining to the Health Breach Notification Rule, making changesContinue reading »

The post The FTC’s New Take On Health “Data Breaches” Means Advertisers Could Be Guilty Of Breaches And Not Even Know It appeared first on AdExchanger.

AdExchanger