“It’s PR not ER” and “We’re not saving lives” are a few lines that Walt Geer says the ad industry throws around to convince overworked professionals to take a deep breath, get a good night’s sleep and put their jobs in perspective. But when you work in healthcare marketing, there’s really no room for error–you’re…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
How Streamers Respond To Mounting Pressure From Buyers And Investors
Pure 360 takes over trio of business titles
The Garage Podcast: Meeting Customers (and Brand Advertisers) Where They Are