November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

With Group Nine Deal Closed, Vox Media Integrates Its Performance Marketing Solution

In order to gain access to performance advertising budgets (and to prove out the power of publisher first-party data), Vox Media is relaunching Group Nine’s G9 Direct performance marketing solution under the new name VM Connect. The relaunch is also a milestone in Vox Media’s integration of Group Nine’s digital properties and tech stack, followingContinue reading »

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