Is This The End For Open Bidding?; B2B Software Co’s Are Getting Into News And Video

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Whoop Deduped Open Bidding, Google’s alternative to header bidding that maintains its high take rate, has been in the hot seat since last year, after a state-led antitrust suit revealed the lengths to which Google went to stymie header-bidding adoption.  The Trade Desk cranked… Continue reading »

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