May 3, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Can Podcasting Escape Revenue Purgatory?; Google Gives Ground On App Store Billing

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Up Anchor Podcast advertising is in growth-stage purgatory. Consumption numbers are on the up-and-up … but monetization hasn’t followed. Most podcasts were originally distributed across platforms in a centralized way, so there was a strong proposition for ad tech that could serve campaigns acrossContinue reading »

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