NBCUniversal is accelerating its push towards alternate currencies, announcing the creation of a new initiative called The Currency Council. More than 10 top brands–including General Motors, Marriot Bonvoy, PepsiCo, State Farm, T-Mobile and Wayfair–across all major holding companies have signed on to the Currency Council, and will transact with NBCUniversal using new currencies. “These innovative…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Droga5’s Cristina Reina to lead LIA’s Non-Traditional Jury
A Bon Viant; The End Of Indie Middleware
How Burger King Drank Wendy’s Milk Shake