May 8, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Marketers Need to Fight the Ways Colorism Shows Up in Our Industry

Colorism still permeates so much of what we do in the marketing ecosystem. From who we cast to the products we create, many marketers knowingly or unknowingly cling to the white standards of beauty: blonde hair, blue eyes, light skin. It’s an archaic standard that tells the rest of us we don’t belong, this brand…
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