Retail media is due for a reality check, according to Max Willens of eMarketer/Insider Intelligence. Willens spoke at the Programmatic I/O conference.
The post Righting The Retail Media Rocket Ship appeared first on AdExchanger.
In a world where nearly everyone is always online, there is no offline.
Retail media is due for a reality check, according to Max Willens of eMarketer/Insider Intelligence. Willens spoke at the Programmatic I/O conference.
The post Righting The Retail Media Rocket Ship appeared first on AdExchanger.
More Stories
Duncan Garner relaunches podcast as live news show
Disney, Fox and WBD’s Combined Streamer Reveals Venu Sports Brand
YouTube Is Invading The Living Room