May 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

How To React To YouTube’s Fraud Scandal? Treat It As If It Were TV

It’s only fitting that YouTube, which has long coveted TV’s ad dollars and advertisers, should find out what it feels like to be treated as if it were TV.

The post How To React To YouTube’s Fraud Scandal? Treat It As If It Were TV appeared first on AdExchanger.

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