December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Publishers Cry Foul As SSPs Claw Back Revenue Lost To MediaMath’s Bankruptcy

SSPs including PubMatic, Magnite and Wunderkind are moving ahead with plans to recoup revenue paid to publishers from deals conducted on MediaMath’s DSP

The post Publishers Cry Foul As SSPs Claw Back Revenue Lost To MediaMath’s Bankruptcy appeared first on AdExchanger.

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