December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Amazon Adds Ads to Prime Video

Amazon Prime Video–one of the last major streaming services without commercial breaks–will soon have TV advertising. Fans of flagship series like Marvelous Mrs. Maisel or The Boys will soon see “limited advertisements” in Prime Video programming, the company announced this morning. “We aim to have meaningfully fewer ads than linear TV and other streaming TV…
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