November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Spotify and Roku Offering In-App TV Video Ads Is Music to a Marketer’s Ears

The world of TV marketing just got a little bigger, thanks to Roku and Spotify. Top line Today, Roku and Spotify announced they are teaming up to bring video ads to Spotify’s app on Roku, expanding the companies’ existing partnership. Between the lines Roku and Spotify first partnered more than a decade ago when the…
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