Sports publisher The Sporting News raised $ 15 million in Series A funding in September, in large part because of the unique affiliate marketing model it employs. The company, like a growing number of sports media newsrooms, generates revenue from referring its readers to sportsbooks and gambling operators. But unlike traditional affiliate models, where retailers like…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Over $100k initiative powers up Auckland’s indie stages
Acing Brand Experience With Mammut CMO Nic Brandenberger
Outward Bound leans into uncertainty with fearless new platform