May 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Actually, Your Phone *Is* Listening To You; Google’s Quiet Enhanced Conversion Update

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Can You Hear Me Now? Consumers wary about targeted ads are convinced their devices are eavesdropping on their conversations. Most marketers insist that’s not the case, and their use of other targeting signals has gotten so sophisticated that it just feels like your […]

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