Imagine this: It’s league night, and the top bowler wins a $ 1 million check. You bowl a great game, including a turkey! Based on your final score, you excitedly walk to the podium, already mentally spending your winnings. To your surprise, the judge says, “We’re actually judging this contest by the ball’s optimal position when […]
The post Target One Audience, Measure Another: The Definition Of TV-Buying Insanity appeared first on AdExchanger.
More Stories
AdGPT Exits Stealth To Create AI-Generated Ads For SMBs
VML NZ appoints Jacob McGregor as Pou Ārahi Māori
3 Big Takeaways From 20 Companies Shaping the Future of TV Advertising