It takes a village to raise the profile of a global media agency. To better service clients – and help with their own bottom line – some media agencies, including Havas Media Network (HMN), are placing more weight on providing services that are more specific to particular client needs. Three years ago, HMN pushed more heavily into […]
The post Havas Media Network’s Global COO On Why It’s Going Deep – And Narrow – With Its Services appeared first on AdExchanger.
More Stories
Stuff Group wins global award
How to Update Your Consumer Archetypes for Gender Inclusivity
GumGum merges Playground xyz’s APAC media business