November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

What Do We Say to Emily? The Human Cost Of Advertising Data Abuse

Last week, the Connecticut Attorney General published a privacy enforcement update that made my stomach turn.  A consumer had sent a complaint to the AG’s office because they received an advertisement in the mail for cremation services after recently completing chemotherapy. Apparently, the individual had been part of a list sold to the cremation company by […]

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