May 3, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Creators in Super Bowl Ads Signal a Shift in the Industry

Celebrities have long been the cornerstone of Super Bowl advertising, lending their star power to endorse products and capture the attention of viewers. From iconic faces gracing screens to memorable cameos, celebrities have carved out a significant presence in Super Bowl commercials. However, amid the glittering allure of celebrity endorsements, a new contender has emerged:…
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