How Amperity Is Building Generative AI Tools Using OpenAI’s GPT Models

What does generative AI have in common with customer data platform (CDP) technology? Both are represented in Gartner’s most recent hype cycle, with CDPs languishing in the “trough of disillusionment” and generative AI sitting atop the “peak of inflated expectations.” And this: On Wednesday, CDP startup Amperity released two new generative AI products for marketers […]

The post How Amperity Is Building Generative AI Tools Using OpenAI’s GPT Models appeared first on AdExchanger.

AdExchanger