November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Dentsu’s Chief Data And Technology Officer On Generative AI, Cookies And The Future Of Data

AI often steals the spotlight these days, but it is nothing without a data set. In a nod to the interconnectedness of data, the agency holding company Dentsu created a new data and technology group. And in March, Shirli Zelcer stepped in to lead the group as Dentsu’s first chief data and technology officer. In […]

The post Dentsu’s Chief Data And Technology Officer On Generative AI, Cookies And The Future Of Data appeared first on AdExchanger.

AdExchanger