Google gave third-party cookies yet another stay of execution. And the digital ad industry is not shocked. For companies that have been testing Google’s cookie alternative, the Chrome Privacy Sandbox, another delay was starting to feel inevitable, even before Google shifted its deprecation deadline Tuesday to an undisclosed date “early next year,” citing “ongoing challenges…reconciling […]
The post Why Privacy Sandbox Testers Are Relieved Google Delayed The Cookie’s Demise appeared first on AdExchanger.
More Stories
EXCLUSIVE: NBA Chief DEI Officer Lesley Slaton Brown to Exit in June
Here are the Cable News Ratings for March 2025
As Economic Challenges Persist, Your Brand Can Still Innovate