Roku and the electric racing circuit Formula E have a relationship powered by potential, and it’s accelerating rapidly. In June 2023, Roku announced its first live sports rights deal and joined Formula E as its streaming partner. Already coupled with CBS for linear broadcasts, Formula E sought a place where fans could find not only…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Is Netflix In a Slump? Here’s What Its Q2 Earnings Suggest
The Real Convergence Story Is Happening in Local Markets
BusinessDesk and Range Rover bring back the CEO Index