Infillion is looking to scale up interactive video. Today, the digital ad platform announced the launch of IDVx, a new solution that brings scalable and measurable interactive video programmatically to connected TV, desktop, and mobile. The offering–powered by Infillion’s CTV engagement platform, TrueX, and the company’s creative studio–is customizable for digital and video buyers with…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
DoorDash and Live Nation ANZ announce three year partnership
Nielsen survey show magazine audiences on the rise
Google Dodged a Breakup, but Experts Say Alternatives Are Misdirected